- Sony will release their film The Interview in over 300 independent theaters on Christmas day and on video on-demand
- This just one week after they decided not to distribute the film following the reluctance of theaters to play the film in the aftermath of terrorist threats
- Government officials have now revealed that North Korea was behind the hack and threats
- They had hoped to stop the distribution of the Kim Jong-un assassination film
- James Franco shared his joy on Instagram, thanking President Obama and then mocking him for flubbing his name at a news conference last week
- President Obama 'applauds' Sony's decision, the White House said
- Seth Rogen, who co-directed the movie, posted: 'Freedom has prevailed'
Over
300 independent US theaters have now confirmed they will in fact screen
beleaguered Seth Rogen and James Franco film The Interview this week.
Despite
announcing they would not distribute the controversial movie in the
aftermath of a terrorist threat from hacking organization Guardians of
Peace, Sony announced Tuesday the film will play in selected theaters
and on video on-demand from Christmas Day.
The
major cinemas - who feared running the comedy would make them terror
targets - still refuse to play The Interview, chopping down Sony's
original release schedule from around 3,000 screens across the country
to just over 300.
The
studio released a statement on Tuesday confirming the news, with both
Rogen and Franco sharing their joy at the update and even President
Obama applauding the move as artistic freedom.
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In theaters: Sony
has announced they will release their film The Interview on Christmas
day on over 300 cinemas, despite canning the film a week ago
Not happy: It is believed that North
Korea was attempting to stop the release of the film as it depicts the
assassination of its leader Kim Jong-un, played by American actor
Randall Park
Excitement: Seth Rogen shared how happy he was on Twitter Tuesday afternoon
Celebration: James Franco got in on the fun too, sharing a picture of him and Seth
Last
week, Obama said he was disappointed at Sony for canceling The
Interview during a press conference and went on to flub Franco's name.
'"The
Interview" starring Seth Rogen and James Flacco saved by President
Obacco! I MEAN PRESIDENT OBAMA!!!!! Sorry!!!' wrote Franco on his Instagram.
Obama had called the actor James Flacco, while calling Sony's decision to not release the film a 'mistake.'
It would seem that he had confused the Hollywood heartthrob with Baltimore Ravens quarterback Joe Flacco.
Flacco found the entire incident hysterical, writing soon after on Twitter; 'Welcome to the family, brother. @JamesFrancoTV.'
‘The president applauds Sony's decision to authorize screenings of the film,’ the White House said in a statement to the Huffington Post on Tuesday.
‘As
the President made clear, we are a country that believes in free
speech, and the right of artistic expression. The decision made by Sony
and participating theaters allows people to make their own choices about
the film, and we welcome that outcome.’
Sony CEO Michael Lynton said in a statement: 'We're excited our movie will be in a number of theaters on Christmas Day.
'I
want to thank our talent on The Interview and our employees, who have
worked tirelessly through the many challenges we have all faced over the
last month.'
He
then added, 'While we hope this is only the first step of the film’s
release, we are proud to make it available to the public and to have
stood up to those who attempted to suppress free speech.
Seth Rogen shared his excitement on Twitter,
writing; 'The people have spoken! Freedom has prevailed! Sony didn't
give up! The Interview will be shown at theaters willing to play it on
Xmas day!'
'VICTORY!!!!!!!
The PEOPLE and THE PRESIDENT have spoken!!! SONY to release THE
INTERVIEW in theaters on XMAS DAY!' said James Franco on Instagram.
According to The Daily Beast, Alamo Drafthouse were instrumental in seeing The Interview getting the release it so desperately wanted.
Alamo
founder Tim league told the site they worked with Arthouse Convergence -
which represents about 250 independent theaters - on a petition signed
by hundreds of art house cinemas that supported being able to play The
Interview.
'As
a result of that, we started having conversations with Sony, but
(Tuesday) morning was the first definitive, ''Yes, we’re going to
release it on Christmas Day'',’ League told the site.
The Alamo has theaters in California, Colorado, Louisiana, Michigan, Missouri, New York, Texas, and Virginia.
Sony
had been widely criticized following their decision last week to shelf
the movie, despite the fact that the film cost $42million to make and
tens of millions to market.
Almost
immediately, many in Hollywood voiced their concern, with writer Aaron
Sorkin saying how upset he was that 'the U.S. succumbed to an
unprecedented attack on our most cherished, bedrock principle of free
speech by a group of North Korean terrorists,' and director Judd Apatow
explaining the many problems this means for films moving forward.
George Clooney also weighed in, saying; 'We cannot be told we can't see something by Kim Jong-un, of all f***ing people.'
Supreme leader: Kim Jong-un (above) has denied that North Korea has anything to do with the hacking or threats of terrorism
Get your tickets: the Plaza Atlanta (above) is one of the theaters that will be playing The Interview
Coming soon: Posters advertising The Interview were put up outside Alamo Drafthouse in Texas (above)
Regal,
AMC, Cinemark, Cineplex and Carmike, who between them operate more than
half of the country's 40,000 cinemas, had announced last Wednesday that
they wouldn't be showing the movie.
In
a statement, Regal said it was delaying any showings of The Interview
because of 'the ambiguous nature of any real or perceived security
threats.'
The
statement from Regal's vice president of marketing and communications
also pointed the finger of blame at Sony and its 'wavering support' for
the movie.
Sony had previously told exhibitors that the company understood if they pulled the film in light of the threats.
'Due
to the wavering support of the film The Interview by Sony Pictures, as
well as the ambiguous nature of any real or perceived security threats,
Regal Entertainment Group has decided to delay the opening of the film
in our theaters,' said Regal's Russ Nunley.
Cineplex,
which also has more than a 75 percent market share in Canada with 161
theaters and 1,639 screens, also released a statement on Wednesday.
As for international distribution, Sony had no comment on the planned February 6 release of the film in the UK.
The film will also open in Lebanon and Iraq on Christmas.
Deadline reports that the studio had decided against releasing the film in Asia months ago.
Celebrate: James Franco shared his joy on Instagram (above) Tuesday
Overseas: A rep for Sony had no comment on the film's panned February 6 release in the UK
Global markets: The Interview is also set to open in Lebanon and Iraq on Christmas
Government
officials have now revealed that North Korea was behind the hack on the
movie studio, upset that they were set to release the film, which
depicts the assassination of the leader.
North Korea has denied any involvement.
It is not yet known what other theaters may play the picture.
The
fallout from the Sony Pictures Entertainment hack that began five weeks
ago exploded last week after the Guardians of Peace escalated their
attack beyond corporate espionage and threatened moviegoers with
violence reminiscent of the terrorist attacks of September 11, 2001.
The seriousness of the threat made last Tuesday is still unclear.
The
Department of Homeland Security said Tuesday there was 'no credible
intelligence to indicate an active plot against movie theaters,' but
noted it was still analyzing messages from the group.
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